One of the most powerful — yet also the easiest and least expensive — tools you can have in your arsenal is the handwritten note. WHO APPRECIATES A HANDWRITTEN NOTE? Everyone. “Even Millennials?” I’ve been asked. Of course! (And what
Facebook has been in the news quite a bit, of late — more conspicuously Mark Zuckerberg testifying before Congress about the Cambridge Analytica data breach, but equally importantly for the role the social media site has played in possible discriminatory
If you have a client who has a potential fair housing complaint, take their claims seriously. When a consumer feels discriminated against, they likely don’t need you to talk through it with them — they need you as their REALTOR®
If you’ve heard me speak, then you’ve heard me talk about TRACKING – tracking your business, your income, your leads, everything. My team a bit obsessive/compulsive about tracking, but as a result, we know where our business comes from, where
“Service is the technical delivery of a product. Hospitality is how the delivery of that product makes its recipient feel. Service is a monologue – we decide how we want to do things and set our own standards for service.
Not too long ago, I was preparing to teach a new REBAC course, which is the newest elective toward the Accredited Buyer Representation (ABR) designation. We launched the class at the National Association of REALTORS® Annual Conference in San Diego
Take a look at your photo – on your business card, on your Facebook business page, on your website, on your professional profiles (LinkedIn, Realtor.com, CRS.com, etc.). Ask yourself: When was this photo taken? (Hint: if you can’t recall,
I recently attended a large national real estate company conference – the name of the company is irrelevant. (In some ways they’re all the same: the expo hall full of vendors hawking their wares, the agents and brokers and staff