When I teach and coach REALTORS® about creating web content, I find myself saying, over and over, that the best content for your website is to answer those Frequently Asked Questions — the answers we find ourselves giving every day to buyers and sellers. Consumers seek information, and you are the best person to provide that info.
- What questions should I ask a REALTOR® before I hire them?
- What are closing costs?
- What is earnest money?
- What does escrow mean?
- How many houses should I look at before I choose one?
- How many lenders should I talk to before choosing one?
- How do I compare lenders when trying to choose one?
- How do I know how much I can afford to spend on a home?
- How much money will I need for a downpayment?
- How much money will I need at closing? And is that different than a downpayment?
- Why do I need a home inspection?
- What types of home inspections should I get?
- Why does my lender require an appraisal, and why do I have to pay for it?
- How do I price my home?
- What do I need to do to get my home ready to list?
- What closing costs can a seller expect to pay?
- What closing costs can a buyer expect to pay?
- When should I talk to a lender?
- What documents is it customary for a lender to require/ask for?
- What data privacy/security should I expect my REALTOR and lender to have in place to protect my information?
- What is a pre-listing appraisal?
- Should I get a pre-listing appraisal?
- Should I get a pre-listing home inspection?
- What repairs should I make to my home before I put it on the market?
- What improvements/upgrades are worth my money before listing my home?
- What is radon, and should I test for it?
- What is the difference between a septic tank and a sewer system?
- What is a buyer brokerage agreement?
- What is home staging, and do I need to do it?
- What does it cost to use a REALTOR to sell my home?
- What does it cost to use a REALTOR to buy a home?
- What do I need to do to get pre-qualified?
- Where can I find information about schools?
- Where can I find information about crime/safety in an area/neighborhood?
- How do I choose a home inspector?
- How do I decide how much to offer for a home?
- What happens if an appraisal comes in low?
- What is staging, and do I need to do it?
- What types of inspections should I have done on a house I am purchasing?
- What is a Zestimate?
- What does a Zestimate have to do with my home’s value/list price?
- What does a Zestimate have to do with the price I offer on a home?
- What are the steps to buying a home?
- What are the steps to selling a home?
- What is wire fraud, and how can it affect my real estate transaction?
- What is an escrow account, and why does my lender require one?
- Who chooses the closing attorney/title company?
- What is a home warranty, and how do I choose one?
- What is a “Coming Soon” listing or a “Pocket Listing,” and what are the advantages (if any) to selling my home this way?
- What are short sales and foreclosures, and should I consider buying one?
